Explore the quantifiable results achieved through our rigorous application of algorithmic bidding, technical SEO, and conversion optimization strategies.
Restructured the client's Google Ads account focusing on intent-based exact match keywords and offline conversion tracking to refine the algorithmic bidding models.
Executed a complete site migration and implemented a programmatic content cluster architecture tailored to capture high-volume, mid-funnel search queries.
Utilized heatmap data and friction logging to systematically eliminate drop-off points within the checkout flow, initiating multi-variate tests on button placement.
Designed an executive thought-leadership program on LinkedIn, turning C-suite knowledge into engaging text and video formats to generate inbound enterprise leads.